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統(tǒng)一的德式品牌運作與管理
德國阿里智能電器現(xiàn)有員工 1300余人,其中管理人員267人,產(chǎn)品研發(fā)、銷售和售后服務(wù)人員760余人,生產(chǎn)員工300余人。公司重視創(chuàng)新,擁有高素質(zhì)的產(chǎn)品研發(fā)小組負責新產(chǎn)品的研發(fā),建立了先進的流水生產(chǎn)線及產(chǎn)品檢測基地;良好的員工培訓機制,確保了德國阿里智能電器品牌在廚衛(wèi)電器技術(shù)創(chuàng)新方面的優(yōu)勢地位。
Alibaba Intelligent Appliances in Germany currently has over 1300 employees, including 267 management personnel, over 760 product development, sales, and after-sales service personnel, and over 300 production employees. The company values innovation and has a high-quality product research and development team responsible for the development of new products. It has established advanced production lines and product testing bases; A good employee training mechanism ensures the advantageous position of the German Alibaba smart appliance brand in the innovation of kitchen and bathroom appliances technology.
德國阿里智能電器專業(yè)的亞洲市場研發(fā)團隊多年德國阿里智能電器專業(yè)的亞洲市場研發(fā)團隊多年費選擇習慣、款式審美傾向融入歐洲經(jīng)典時尚的設(shè)計元素和德國嚴謹科學的制造工藝,為中國人打造歐洲上層社會享受的高檔優(yōu)質(zhì)電器產(chǎn)品。公司專業(yè)生產(chǎn)吸油煙機、燃氣 灶、消毒柜、各類熱水器、生活小家電等電器產(chǎn)品,打造中國一線的廚衛(wèi)電器品牌。
The Asian market research and development team of Germany's Alibaba Intelligent Electrical Appliances has been working for many years. The selection habits and aesthetic tendencies of the Asian market research and development team of Germany's Alibaba Intelligent Electrical Appliances have been integrated into European classic and fashionable design elements and Germany's rigorous and scientific manufacturing processes, creating high-end and high-quality electrical products for the Chinese people to enjoy in the upper class of European society. The company specializes in the production of range hoods, gas stoves, disinfection cabinets, various types of water heaters, household appliances and other electrical products, creating a leading brand of kitchen and bathroom appliances in China.
高效運轉(zhuǎn)的營銷和售后體系
公司現(xiàn)已建立龐大的市場營銷網(wǎng)絡(luò),擁有覆蓋全國的物流配送,完善的售后服務(wù)培訓系統(tǒng),通過縮小技術(shù)服務(wù)的半徑,減少響應(yīng)客戶需求的時間,力求為客戶提供即時、滿意的產(chǎn)品服務(wù)和技術(shù)支持。德國阿里智能電器為每一位合作伙伴提供高品質(zhì)的產(chǎn)品和服務(wù)承諾,本著真誠合作、廠商共贏的態(tài)度,樹立了其在業(yè)內(nèi)的品牌地位。
The company has established a huge marketing network, with logistics and distribution covering the whole country, and a comprehensive after-sales service training system. By narrowing the radius of technical services and reducing the time required to respond to customer needs, we strive to provide customers with instant and satisfactory product services and technical support. Alibaba Intelligent Appliances in Germany provides high-quality products and service commitments to every partner, and has established its brand position in the industry with a sincere cooperation and win-win attitude among manufacturers.
在市場的運營管理方面,公司使用了現(xiàn)代化的信息,一體化、多層次的管理軟件,使公司的代理商及終端經(jīng)銷商,可以隨時隨地進入“DG.ARISIDON德國阿里智能電器”廚衛(wèi)電器網(wǎng)絡(luò)平臺,實現(xiàn)在線咨詢,在線交流,在線選貨、定貨。為經(jīng)銷商提供快捷便利、規(guī)范、周全的服務(wù)支持,送給消費者最舒心、最放心、最貼心、最順心的廚衛(wèi)電器精品
In terms of market operation and management, the company uses modern information, integrated, and multi-level management software, allowing its agents and terminal distributors to access the "DG.ARISIDON German Alibaba Intelligent Electrical Appliances" kitchen and bathroom electrical network platform anytime and anywhere, achieving online consultation, communication, online selection, and ordering. Provide fast, convenient, standardized, and comprehensive service support for distributors, and provide consumers with the most comfortable, reassuring, thoughtful, and satisfactory kitchen and bathroom electrical products.
德國阿里智能電器是全球的廚電生產(chǎn)商,在全球布局產(chǎn)品物流營運營銷,面對強大的中國家電消費潛力,在中國進行加工生產(chǎn)的國際家電發(fā)展戰(zhàn)略并加大和滲透中國國內(nèi)的銷售份額,在中國涉及的家電產(chǎn)品正以每年23%的速度增長,市場占有額逐年上升。
Alibaba Intelligent Appliances in Germany is a global manufacturer of kitchen appliances. With a global layout of product logistics, operation, and marketing, facing the strong potential of Chinese home appliance consumption, it has adopted an international home appliance development strategy of processing and production in China and increased and penetrated its domestic sales share. The home appliance products involved in China are growing at an annual rate of 23%, and the market share is increasing year by year.
積極創(chuàng)造需求:
德國阿里智能電器一向堅持在滿足用戶需求的同時不斷創(chuàng)新,這是德國阿里智能電器能夠保持一直的關(guān)鍵,開發(fā)團隊擁有先進的技術(shù)、豐富的市場經(jīng)驗并且了解業(yè)界潮流,德國阿里智能電器不斷研發(fā)出新的產(chǎn)品并且在市場上保持一定的地位,這些獨特的產(chǎn)品激發(fā)了消費真的購買欲望成為德國阿里智能電器經(jīng)典的同時也影響了消費者的消費觀
Alibaba Intelligent Appliances in Germany has always adhered to continuously innovating while meeting user needs, which is the key to maintaining its sustainable development. The development team has advanced technology, rich market experience, and understanding of industry trends. Alibaba Intelligent Appliances in Germany continues to develop new products and maintain a certain position in the market, These unique products have stimulated consumers' real desire to purchase, becoming a classic of Alibaba's smart appliances in Germany, while also influencing consumers' consumption views.